Confidential — For Investor Use Only
Pre-Seed · Q2 2026
amiro

Better Operations.
Elevated Care.

The AI-native operating system for private clinics.

Clinical Data & Workflows (EMR) CRM & Patient Engagement Revenue Intelligence
The Problem

Clinics drown in manual work and leave revenue on the table. Their software tools aren't helping.

Admin chaos

Staff copy-paste between disconnected systems. Little back-office automation, no single source of truth.

Patients drift away

Lab results go out by email. Patient never rebooks. No follow-up. Weeks pass.

Cancelled slot, no backfill

A patient cancels at 10am. Nobody reaches out. Chair stays empty. Revenue lost.

Quotes go cold

Treatment agreed. Patient leaves with a paper quote. No payment collected. Gone.

Clinics run on 5–10 loosely connected tools never designed to think or act as one system.

The Solution

Amiro replaces them all with one intelligent system.

EMR Scheduling WhatsApp Spreadsheets Marketing Billing CRM Phone Paper forms Finance amiro AI AGENT Clinical Data & Workflows EMR · SLAs · AI scribing · Role-based UI CRM & Patient Engagement Seamless patient journeys · Automated campaigns Revenue Intelligence Targets · Gaps · Recovery actions · Forecasting
Less busywork
Drastic reduction of manual admin time across scheduling, follow-ups, and documentation.
Revenue recovery & uplift
Via cancellation backfills, no-show reduction, patient reactivation, and quote-to-payment conversion.
Designed for scale
New clinics go live with zero IT ramp-up. One system, any location, day one. Self-improving over time.
Product

See it in action.

Video demo — Amiro's clinic OS

Why Now & Moat

Strong tailwinds. High defensibility.

Why Now

AI works. But lives outside core systems.

AI is sold to clinics as point solutions (e.g. scribing, voice agents). Value is lost because it isn't embedded in core systems where operations and decisions happen.

Top-tier capital is investing in this category

Ease Health raised $41M from a16z (AI-native OS for behavioral health). YC-backed Sully.ai raised $20M for AI agents in healthcare. No equivalent in European private clinic ops. The wedge is open.

OOP healthcare is booming

Elective and private-pay clinics — aesthetics, preventive, dental, mental health — represent ~60% of global health spend and are growing 1.5–2x faster than traditional healthcare*. These clinics are commercially driven: they compete on patient experience and live or die on utilization and retention. That makes them ideal early adopters for advanced software systems.

*Source: Global Wellness Institute

Incumbents can't ship AI in time

Legacy EMRs were built pre-LLM and pre-API. Bolting on agentic AI means rethinking the entire stack. They lack the AI talent and move slowly by design.

Our Moat
Gokul Rajaram's framework

Workflow moat

Amiro learns each clinic's flows, escalation rules, and SLAs. These fingerprints compound into a workflow knowledge graph across specialties.

Data moat

Patient and clinical data lives behind closed EMRs and is heavily regulated — competitors can't scrape it, buy it, or generate it synthetically. Every clinic Amiro signs adds a proprietary dataset that only Amiro can build on. The longer a clinic runs, the deeper the asset.

Network effects

What one clinic learns, every clinic benefits from. Reactivation campaigns, scheduling patterns, and conversion playbooks are distilled across the network. Clinic #100 inherits the intelligence of the 99 before it.

High switching costs

Amiro touches every role — front desk, clinicians, ops, finance, marketing. Switching isn't a migration; it's a re-org.

Market Size

A market large enough to build a unicorn.

Path to €100M+ ARR
Year 1 170 clinics Seed Raise NL, DACH, UK, ES & IT
€1M
Year 3 1,500 clinics Series A–B + France & US
€9M
Year 5 6,000 clinics Scale & Expand + rest of EU
€36M
Year 10 ~17,000 clinics (1.5% total clinics) Market Leader
€100M
Serviceable Available Market
€6.8B
Geographies in scope EU · UK · US
U (Universe) — total clinics 1.1M
P (Price) — per clinic/year €6,000
Segment Total
Dental & Aesthetics 489K
Primary Care & Preventive 347K
Psych / Mental Health / Weight Loss 109K
Physio & Other Specialties 181K
Total 1,126K
Sources: AMA, ADA, IBISWorld, Eurostat, UEHP, Grand View Research
Competition

A fragmented landscape with no dominant players. We're the first AI-native OS for private clinics in Europe.

Direct
Pabau — UK · bootstrapped · >€100M rev · no AI ops
Ease Health — US · $41M (a16z) · AI OS for behavioral health
Indirect
Luma Health — US · $160M · enterprise only
SimplePractice — US · exited ($4B) · Practice Management for mental health
Sully.ai — US · $20M Series A · AI for hospitals
Potential
EMR vendors — Could add features — lack AI DNA
Substitutes
Status quo — HubSpot + legacy EMR + spreadsheets + WhatsApp
Pabau Ease Health Amiro
AI-native
EMR / EHR
CRM & journeys Basic
Revenue intel
Workflows & SLAs
Agentic AI Partial
Target All private Mental health All private
Geography UK-first US only Europe
Price / clinic €€ N.A. €€
· Pabau and SimplePractice validate market for all-in-one clinic software solutions
· Ease Health validates AI-native OS for clinics (but focuses on mental health + US)
Business Model

Simple pricing. High margins. Built-in expansion.

Pricing
€500
per clinic / month
Contract 12 months
Users Unlimited
ARR per clinic €6,000
Gross margin target 70%+
Replaces €800–1,500/mo in disconnected tools. Lower cost, 10× more value.
ARR Expansion Levers

AI front desk

AI voice agents handle inbound and outbound phone calls.

Staffing agent

Detects gaps in coverage, coordinates replacements automatically.

Multi-location

As clinic groups expand, so does our ARR.

Payments & fintech

Processing fees on integrated payments. Long-term margin layer.

Traction & Go-to-Market

Two clients closed with just 1 demo.
Now building v1 & growing the pipeline.

€18K
ARR · 1 demo to close
Currit Health · Preventive Medicine · 3 clinics · NL

"We saw the demo and decided the same day. Amiro understood our problems instantly — follow-ups falling through the cracks, patients not rebooking, revenue leaking silently. We are replacing all our tools with Amiro to have a system that allows us to scale."

Konstantin
Konstantin Lupyr · Founder, Currit Health
€120K
ARR · Starting with a Pilot Phase · 1 demo to close
Bloome · Aesthetics · 34 clinics · ES

"What you're building is exactly the system I looked for and couldn't find in the market. I'm eager to replace the 'monster' of fragmented tools we use today, including HubSpot, with Amiro. We're spending €10K/month on HubSpot alone."

Pol Vales
Pol Valés · Founder, Bloome
Early Customer Profile
TargetPrivate clinic groups, 2–50 locations, out-of-pocket spend, small/no IT team
Priority verticalsPreventive medicine & aesthetics
Next verticalsPrimary care, mental health, dental
GeographyW. & S. Europe → UK → US
BuyerOwner/Director (decision) · Ops Manager (champion)
TechnographicsScheduling, EMR, WhatsApp, CRM, and other tools
PainRevenue leakage, inefficient internal operations, limited automation
Trigger"Our stack won't scale with new locations", "Our system is a patchwork of outdated tools, lacks automation, and it's hard for non-tech staff to use"
MotionSmall groups (<€5M): phased implementation over 4 weeks to replace the current stack.
Mid-sized groups (>€5M): 3-month pilot phase followed by rollout, either phased or across 100% of clinics.
Long-term ICPAll clinic types — including individual practices and clinics on insurance-funded models.
Outbound — Early Signals (1 week outreach)
Total outreach (LinkedIn)20
Engaged leads11 55%
Demos booked3 15%
Opportunity1 5%
Channels
Outbound salesPRIMARY
AdvertisingPRIMARY
Inbound: SEO/GEO, contentPRIMARY
Industry eventsSECONDARY
Team

Built by the ex-CPTO of Impress —
Europe's fastest-growing digital healthcare group.

Yerzhan
Yerzhan Tashbenbetov
Co-founder · Product & Tech

6 years as CPTO at Impress, leading 100 engineers. Built the tech that scaled Impress to 150+ clinics across 10 countries and €100M in revenue. Previously built a Netflix-equivalent for Yandex. Earlier, founded his own startup in ecommerce.

ex Yandex 🇰🇿 🇬🇧 🇷🇺
Cinzia
Cinzia Palumbo
Co-founder · GTM & Ops

10 years leading global GTM for new categories in Deep Tech & AI. At DJI, helped take drones from niche to mainstream (10M users) & created a $46M strategic partnership with Apple. Founded a VC-backed startup in SaaS/DevTools before.

ex DJI 🇮🇹 🇬🇧 🇪🇸 🇨🇳
Our unfair advantages
Domain depth
Built non-trivial systems in a regulated industry at Impress.
Speed of execution
Closed first customer (€18K ARR) 3 weeks after narrowing the product idea.
Exceptional tech team
Three exceptional developers and one top designer working for sweat equity and ready to join upon fundraising. More trusted devs lined up.
What we share

Both 40, based in Barcelona, lived abroad with a global mindset. Our parents are doctors and we care deeply about the medical profession. Workaholics, optimists, fans of IRL work and human connection. We joke we're "team great hair." We want to build financial success for everyone involved in Amiro.

The Ask
Raising
€1M
Pre-seed · SAFE · €8M post-money cap
Minimum expected runway: 18 months
60% Product & Engineering 30% Sales & GTM 10% Ops & compliance
Roadmap
H1 2026 ← now
Roll out v1 at first client · Fundraise
H2 2026
€200K ARR · 34 clinics · Fully featured v2
2027
€1M ARR · ~170 clinics · Seed-ready
amiro

Better Operations.
Elevated Care.